Based in New Delhi, India, we are a team of professionals passionate about creating websites and brand collaterals, that are simple, clean and elegant. Whatever great qualities a product may have, it can't be well designed if it doesn't do something useful for you. Using imaginative design workmanship and intuitive interfaces, we create projects that help businesses grow. We don't merely scratch the surface, we tear it apart. So, whether you are a start up or been around for a while, we can help develop and implement marketing and branding strategies that actually work for you.
Creating or re-energising a brand is a serious business. If you are planning a new logo, website or any other marketing collateral, it must have a defined purpose. A unified strategy and approach is essential for the brand's performance and longevity. To ensure that the delegated work gives you the intended results, we follow the below process.
The first step in designing a successful project is to gather information. It is imperative that we understand your business, its past strategies and your customer group. Using the information gathered, we now put together a plan for the task at hand. We brainstorm on ideas that will work best and lock down the most effective one. We'll then discuss the idea and its execution with you and take your inputs on the same.
Now we start to put the ideas in our heads into a working prototype. We create our designs from ground up. We create one or more prototype design for your project. We then debate, internally, amongst ourselves, to fist out the flaws. That done, we bring the project mock up to you and take your inputs on the same. We listen and we advise. Once approved, we prepare the design for the next process.
Here we take all the individual graphic elements from the approved prototype and use them to create the end product. In case of websites, we check things such as the complete functionality of forms or other scripts, as well as testing for last minute browser compatibility issues. For print projects, we liaison with the press to ensure high quality production. Print or digital, we maintain an iron grip on the QA process.
From creating logos, the building blocks of an organization's identity, to websites that not only look good, but perform their intended duties effeciently, we are right in the thick of things. Our scope of work includes, but not limited to, designing and producing websites, logos, brochures, corporate identity kits, F&B industry collaterals, e-presentations, book covers and the likes. Further, we provide the following services.